Advertising and Marketing

Stibbe advised various tour operators on advertising, price indications and permits, and represented them in litigation matters.

Stibbe is assisting a multinational toy and board game company in a matter regarding the Antwerp customs office's seizure of goods in relation to look-alike games sold by customers, and with various contractual, promotional, and consumer law matters.

Stibbe has been advising one of the largest supermarket chains on consumer law questions, promotional activities, product regulation and labelling, product recalls, product liability, litigation, and competition law questions.

Stibbe has been assisting electricity producers with numerous unfair competition questions and several commercial practices.

Stibbe has been assisting a major telecommunications operator in various unfair competition matters, including procedures against competitors on misleading advertising and the sale via agents of various promotional actions.

Stibbe has been assisting a producer of beverages with respect to various questions on product labelling, consumer actions (promotions, games and lotteries), price indications, and unfair competition law claims and procedures.

Stibbe assisted VEB in court procedures concerning unfair competition practices, including misleading advertising related to the purchase of ‘cheaper’ energy.

We assisted Makro in investigations by administrative authorities and in court procedures regarding price indications, dual offers, product regulation as well as trade practices procedures involving promotions, games and competitions, and parallel trade.

Stibbe assisted a national industry association and several beverage producers in a litigation case against Sodastream for misleading and comparative advertising.