Advertising and Marketing

We are Stibbe Advertising and Marketing specialists

We support our clients in all their advertising and marketing concerns with business-minded pragmatism, delivering practical, workable solutions.

Advertising and Marketing

Our IP specialists have strong practical experience in this area supporting and guiding clients in the life sciences, healthcare, food, and consumer goods industries.

Our expertise covers a broad range of specialisms from labelling to advertising towards healthcare professionals. We also advise companies on potentially contentious matters regarding complaints from their competitors for alleged breach of EU, national and deontological rules on advertising and information.

Complaints are commonly handled in relation to consumer complaints in advertising and promotional campaigns, together with complaints regarding defective products.

The team also provides advice on promotional campaigns & mechanisms, the use of claims in relation to food products and disputes (between competitors) on misleading and comparative advertising.

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Related news

04.06.2019 NL law
Dutch Supreme Court clarifies evidentiary rules concerning signatures and signed documents

Short Reads - In two recent decisions, the Dutch Supreme Court has clarified the evidentiary power of signed documents. If the signatory unambiguously denies that the signature on the document is his or hers or claims that another party has tampered with the signature (for instance, through forgery or copying a signature from one document and pasting it in another), it is up to the party invoking the signed document to prove the signature's authenticity (ECLI:NL:HR:2019:572).

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06.06.2019 NL law
Masterclass: Alcohol and drug testing in the workplace

Masterclass - Stibbe will host a masterclass entitled 'Alcohol and drug testing in the workplace' on 6 June in Amsterdam. During this masterclass, employment law expert Johan Zwemmer and privacy experts Frederiek Fernhout and Judica Krikke will discuss the Dutch Data Protection Authority's general prohibition of these tests and discuss whether and how employers should implement.

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27.05.2019 EU law
One year of GDPR - The regulatory warm-up

Short Reads - The first year of the General Data Protection Regulation ("GDPR") is over. Although early noises predicted an entirely new data protection regime, the European legal framework did not change substantially, the major changes being an expansion of the territorial scope to non-EU countries and stronger powers of enforcement. In spite of fears and rumours of immediate enforcement and huge fines, most regulators focused on helping companies achieve compliance, or they enforced without directly imposing fines.

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06.06.2019 NL law
Masterclass: Alcohol- en drugstesten op de werkvloer

Masterclass - Stibbe in Amsterdam organiseert op 6 juni de masterclass 'Alcohol- & drugstesten op de werkvloer'. Tijdens deze masterclass bespreken arbeidsrechtexpert Johan Zwemmer en privacydeskundigen Frederiek Fernhout en Judica Krikke het algemene verbod van de Autoriteit Persoonsgegevens op deze testen voor werkgevers en leggen zij onder meer uit hoe hiermee moet worden omgegaan.

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24.05.2019 NL law
European regulatory initiatives for online platforms and search engines

Short Reads - As part of the digital economy, the rise of online platforms and search engines raises all kinds of legal questions. For example, do bicycle couriers qualify as employees who are entitled to ordinary labour law protections? Or should they be considered self-employed (see our Stibbe website on this issue)? The rise of online platforms also triggers more general legal questions on the relationship between online platforms and their users. Importantly, the European Union is becoming increasingly active in this field.

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03.10.2018 NL law
Thirteen legal tips for start-ups and scale-ups -Takeaways from Stibbe's 'Scale Up Academy Accenture Innovation Awards' legal workshop

Articles - On Thursday August 30, Stibbe, in cooperation with Accenture Innovation Awards 2017 finalist Somnox, hosted a legal workshop as part of the 'Scale Up Academy of the Accenture Innovation Awards'. The purpose of the event was to make start-ups and scale-ups aware of the legal challenges that may arise in their infancy. 

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